Breakthrough triple-action purple shampoo removes metals + minerals, neutralizes existing + defends against future brassiness. 

This innovative, violet-hued shampoo delivers a true triple-action approach to brassiness. First, it uses advanced ionic detox technology to gently lift away metal and mineral buildup from hard water—one of the biggest hidden causes of dull, brassy tones. Next, precision violet pigments neutralise unwanted yellow and orange hues without overcorrecting, so you won’t be left with a flat or overly purple cast. Finally, a protective biopolymer shield helps prevent new deposits from clinging to the hair, keeping your colour brighter for longer.

Unlike traditional purple shampoos that can stain or overtone, this formula is calibrated to maintain a natural, “blonde like new” finish—never dull, grey, or overly cool. The result is cleaner, brighter, longer-lasting colour with every wash.

Why you’ll love it:

• Removes brass-causing metals and minerals from hard water
• Neutralises existing yellow and orange tones with precision
• Helps defend against future discolouration
• Brightens without leaving a purple tint or buildup
• Keeps blonde tones soft, luminous, and balanced

Water(Aqua)(Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil.

Apply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes then rinse.
-Use before toning + lightening to help remove oxidation-caused brassiness
-Use after lightening services in place of or alongside toner to enhance brightness
-Use between lightening services to refresh brightness

Same day dispatch for orders placed before 1pm provided all items are in stock to fulfil your order. 

 

To calculate the number of days you could expect to receive your parcel, please use the Australia Post Delivery Times Tracking Tool which provides a delivery estimate for both Standard and Express Post. Use postcode 4217 in the "from" field.

STANDARD DELIVERY (2-7 Business Days):

Orders over $50     FREE
Orders under $50   $7.99

EXPRESS DELIVERY (1-3 Business Days):

Orders over $50       $5.99
Orders under $50     $9.99

CLICK & COLLECT:

We offer a click & collect service whereby you can collect your order from our Skin Centre in Southport, QLD.  We will notify you via email when you order is ready to be collected.

Our opening hours are from 9am-5pm Monday to Friday.

Please click here for more delivery information and International Shipping information.